A notable discrepancy has emerged between As Ever’s initial promotional materials and its current online presence
Meghan Markle and Prince Harry have not sought trademark protection for their children’s names, according to a source.
Meghan’s lifestyle brand unveiled its Mother’s Day range, which pays tribute to six-year-old Prince Archie and four-year-old Princess Lilibet.
Two signature candles form the centrepiece of the collection, with their numbering reflecting the children’s birth dates. Signature Candle No. 506 draws inspiration from Archie’s May 6 birthday, whilst Signature Candle No. 604 honours Lilibet’s arrival on June 4.
The collection went live on the As Ever website on April 22.
Each candle is priced at £64 and is available individually or as part of larger gift bundles, including The Mother’s Day Edit and The Signature Scent Collection.

Meghan Markle and Prince Harry have not sought trademark protection for their children’s names, according to a source.
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Earlier press releases and product descriptions referenced the royal titles, linking Signature Candle No. 506 to “Prince Archie of Sussex’s birthdate” and Signature Candle No. 604 to “Princess Lilibet of Sussex’s birthdate.”
However, the As Ever website now presents the products differently, describing them simply as crafted by Meghan and inspired by “her son Archie” and “her daughter Lilibet” without any royal designations.
Both children entered the world without royal titles, arriving as “Master Archie Mountbatten-Windsor” and “Miss Lilibet Mountbatten-Windsor” during the late Queen Elizabeth II’s reign.

In March 2023 that the Sussexes began using their children’s royal titles, starting with Princess Lilibet’s christening announcement.
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Their status changed in September 2022 when their grandfather ascended to the throne, automatically conferring upon them the prince and princess designations.
They now appear as “Prince Archie of Sussex” and “Princess Lilibet of Sussex” in the official line of succession.
This contrasts markedly with their cousins. Prince George, now 12, Princess Charlotte, 10, and Prince Louis, 7, all received their royal titles from birth as children of the then Prince of Wales.

Meghan said that the Sussex name “is part of our love story.”
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In March 2023 that the Sussexes began using their children’s royal titles, starting with Princess Lilibet’s christening announcement.
A spokesperson for the couple stated at the time: “The children’s titles have been a birthright since their grandfather became monarch. This matter has been settled for some time in alignment with Buckingham Palace.”
Speaking to People in 2025, Meghan reflected on the significance of their shared family name. “It’s our shared name as a family, and I guess I hadn’t recognized how meaningful that would be to me until we had children,” she said. “I love that that is something that Archie, Lili, H and I all have together. It means a lot to me.”
Meghan added that the Sussex name “is part of our love story.”
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